HTML Mailer Design & Campaign Optimization

HTML, Email Design, Everlytic, A/B Testing, Responsive Design, Google Analytics, Campaign Optimization, Deliverability

Company

Various Clients

Role

Email Designer & Campaign Manager

Duration

Ongoing

HTML Mailer Design & Campaign Optimization

Description

Designed and developed numerous HTML mailers for marketing campaigns using Everlytic, with a strong emphasis on minimizing bounce rates and maximizing engagement.

All mailers are fully responsive and tested across devices to ensure a seamless mobile experience.

Leveraged A/B testing to refine subject lines, content, and layouts, resulting in improved open and click-through rates.

Integrated Google Analytics and other tracking tools to monitor campaign performance and optimize future mailers based on real data.

Key Features:
- Custom HTML mailer design and development
- Built and managed campaigns in Everlytic
- A/B testing for subject lines, content, and design
- Mobile-first, responsive layouts
- Analytics integration for data-driven optimization
- Focused on high deliverability and low bounce rates

View Mailer Portfolio

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